Black and white organic shapes impressed in a delicate, irrational order. Jean carpets, designed by the communication and design studio Juma, are inspired by the earth and its natural elements. Raw jute and soft wool meet symbiotically in a bidimensional sculpture weaved using the ancient Soumak tapestry technique, here reinterpreted in a modern key. “The forms that then take shape offer access to mysteries and reveal to us the profound sources of life”, Jean Arp.
Founded by Giulia and Paolo Mojoli in 2014, Juma is a communication and consultancy studio based in Switzerland. A team of internationally trained multidisciplinary professionals able to deliver a consultancy based on in-depth knowledge of the interior design and brand storytelling that combines traditional tools with new media. A communication “atelier”, that among its customers includes Amini, Arclinea, Azucena, Maxalto, Rimadesio.