An object is the concrete outcome of an idea; it is born from an articulated process of translation of a creative and technical project. Elisa Ossino talks about her working method and the genesis of the Ritagli collection, driven by the research for a balance between analogue and digital, tradition and innovation.
A new collaboration with Amini. Ritagli is the name of your new collection, in which each carpet tells a story: where did you take your inspiration from?
The collaboration with Amini is now integrated with a new collection of carpets, Ritagli. Whereas in the first collection I’ve designed for Amini, Teorema, I’ve played with intersections of geometric figures, whose overlaps created a multitude of colors, in Ritagli there is an investigation on the sketch itself, as a spontaneous gesture. I’ve started by drawing different shapes freehand, which I then cut out on fabric and reassembled, as a collage.
Is the creative process more like that of an artist or a designer? In other words, is it a completely free process or does it walk hand by hand with the thought of its final and eventual realization?
The creative process is absolutely free. I think it come closer to an artist’s one as I always begin by picturing an image in my mind. On the other hand, as a designer, I also investigate all the technical aspects of the project.
Do you use an analog or digital approach in your designs?
I use both analog and digital approaches. Initially, I sketch everything on paper, I keep sketching until the picture in my mind becomes clear. Then I move on to a digital translation of the drawing, in which we study proportions and technical aspects.
“…in Ritagli there is an investigation on the sketch itself, as a spontaneous gesture. I’ve started by drawing different shapes freehand, which I then cut out on fabric and reassembled, as a collage.”
How and when does the choice of what material and what technique to use happen? Do you have a favorite technique?
No, I don’t have one. The choice of what material and what technique is linked to what you want to obtain. It depends on more factors, such as if you aim for a contemporary effect with a clear definition or if you prefer less defined contours and a more pictorial effect.
How would you define your carpet? Is it more graphic or textural, more characterizing, or comforting?
I like to define the Ritagli collection as poetic and dreamlike. I really like this dreamy aspect of the project. At the same time, it is a collection able to define and characterize the environment.
On what floor would you picture your carpet? In what environment, ideally? Where, in the world?
I would say on a monochromatic floor, without grout lines, in a living room or in a bedroom, with no limits world-wise.
Would you define your designs as an interpretation of the spirit of the times? How would you think the carpet Ritagli will be perceived in a hundred years from now?
I believe that, unconsciously, I tend to translate an image linked to that specific historical moment, but I also try to translate it into an object out of time and out of fashion. I wish Ritagli was still appreciated in one hundred years.